The article, “What is Chitin and How is it Beneficial to Plants?”, introduces Kiwi-born farmer Ian Rew’s innovative, BioGro-certified organic chitin-based product, Flamingro.
The feature explores how Flamingro, developed specifically for New Zealand conditions, increases plant root mass and shoot growth by 26%. Backed by 30 years of research, extensive testing, and real-world application, Flamingro enhances natural plant defenses, improves soil vitality, and supports sustainable farming practices.
“The product’s name, Flamingro, reflects its purpose—‘gro’ for the increased plant growth it promotes, and ‘flamingo,’ inspired by chitin’s role in the bird’s vibrant pink colour,” explains Ian.
The article details Flamingro’s journey, from its origins in the US to its redeveloped formulation tailored to New Zealand’s unique agricultural environment. Extensive trials, including AgResearch and Plant & Food Research studies, underline Flamingro’s efficacy in boosting root health and crop yields.